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Lecturer(s)
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Solomon Kristýna, doc. Mgr. Ph.D.
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Course content
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PR Strategies 2 The goal of this seminar is to strengthen the competencies and skills that will help graduates find employment in the job market. Students will learn how to apply for jobs, how to write a resume, how to handle a job interview, and how to improve their communication skills. The course is taught in English. The goal of the PR Strategy 2 course is to familiarize students with topics and vocabulary not covered in the PR Strategy 1 course, such as how to write a cover letter, how to succeed in a job interview, etc.
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Learning activities and teaching methods
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Dialogic Lecture (Discussion, Dialog, Brainstorming)
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Learning outcomes
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PR-Strategies 2 "PR-Strategies" represents an optional part of the "employability-module", which has been implemented as an output of the international Erasmus+ Strategic Partnerships- Project https://www.talcme.uni-mainz.de/.
Supported competences: Field competence Socioeconomic knowledge Social competence Interdisciplinary dialogue Methodology competence Critical thinking Individual competences, e.g. self-reflection, defining of the value system
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Prerequisites
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The students who completed PR- strategies 1 are welcome, however the prior experience is not obligatory. B2 needed.
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Assessment methods and criteria
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Student performance, Questionnaire, Final Report
Participation in the seminars, test, maximum of 2 absences
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Recommended literature
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Gallo, Carmine. Talk Like TED: The 9 Public-Speaking Secrets of the World?s Top Minds. New York. 2014.
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Harinck, Fieke, and Esther van Leeuwen. The Art of Presenting: Delivering Successful Presentations in the Social Sciences and Humanities. Cambridge. 2020.
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Reynolds, Garr. Presentation Zen: Simple Ideas on Presentation Design and Delivery. Oxford. 2019.
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